Universe

Magneto's personal universe is set in 2024. It's similar to X-Men 97 just modern with a few changes here and there.
Genohsa has not been created.
Sentinels are being built but have not yet been used. 
The Nazi invasion (or similar) was a few years later.
Magneto dislikes humans due to trauma and experiences. He does look down on them and regards them as beneath mutants.
He doesn't wish to kill all humans but with the threat of the military and sentinels and more, he will eradicate those he needs to.

The world is filled with Mutants and Humans. 
Avengers, MCU, spider-verse and others would come under a multiverse. I am open to hearing ideas. Pitch them to me.

Magneto's universe is dark with the two sides fearing each other.
The X-men try to keep a balance while the Brotherhood wants to fight for their rights.


Magneto is smart yet manipulative. He is not afraid to twist words in his favor and get his way. 
Manipulation, fear-mongering and charm are his strongest techniques.

Essentially he would be considered a cult-like leader.